Wednesday, 20 April 2016

Mood Board

I created a 'Mood Board' in order to gather ideas as to the themes and shots that I would later include in my music video, and the design of my album artwork. This is important because I compiled my mood board early on, which allowed a clear focus on which ideals I would revolve my film around. This mood board was helped from my other presentation in which I researched the conventions of the genre I'd chosen, from this, making my mood board was easier as I could extrapolate from the conventions of the bands, attitudes and videos of Post-hardcore genre.

Friday, 15 April 2016

The history of the music video

Before any filming of my music video, I researched the actual origins and develop of the music video. Since the beginning of films with sound in the 1920's, the development of music videos has continually adapted with modern technologies and music genres. The presentation explores these points.

Exploring my genre: Post-Hardcore

Before even starting my music video, I researched into the genre of which the song I'd chosen; Bring Me The Horizon - Sleepwalking, which is defined as 'Post-Hardcore'. I created a presentation identifying the origins, development and conventions of the music created, as well as the typical values and characteristics of the bands attitude and it's members. It was important to research into the genre, this way I knew what ideas and conventions I shold essentially include in my music video. It allowed me to more easily gather ideas and focus on what my music video should portray, whilst both including my ideas and intergrating typcial conventions of the genre.